Giorgio Agamben's The Sacrament of Language: An Archeology of the Oath can be read as a radical rethinking of a traditional rhetorical category: ethos. This is not the ethos you learned in school. Rather than a mode of persuasion, Agamben argues that ethos is the distinguishing characteristic of human language as such. In this regard, its essential characteristic is the movement it enables between a “speaker and his language.” It is this ethical relationship—what Agamben calls the articulation of “life and language” (69)—that distinguishes human speech from birdsong, insect signals, and the roar of lions. “The decisive element that confers on human language its peculiar virtue is not in the tool itself but in the place it leaves to the speaker, in the fact that it prepares within itself a hollowed-out form that the speaker must always assume in order to speak—that is to say, in the ethical relation...

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