Abstract
Ayn Rand's 1963 article “The Money-Making Personality” implied both the concept of a capitalist orthopraxy and the idea that it had an opposite. Robert Bradley Jr.'s multivolume history of Enron's rise and fall coined the term “contra-capitalism” to describe a business syndrome that forms a stereotypical opposite of capitalist orthopraxy. This essay offers a formal definition of “contra-capitalism” as a development of Rand's insight.
money maker, contra-capitalist, capitalist morality, capitalist orthopraxy, Adam Smith, Samuel Smiles, philosophic fraud, bourgeois morality, prudence, the earned
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2021
The Pennsylvania State University
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